Identify & inspect bookfluencers per genre

Lit-X Identify & inspect bookfluencers per genre provides you with a genre-centric view into what's happening internationally on all major social media platforms incl. TikTok, Instagram, and YouTube.

Lit-X Identify & inspect bookfluencers per genre allows you to determine the suitability of a genre, or sub-genre, for bookfluencer marketing measures. You can use it to monitor bookfluencer activity and relevance in any relevant genre or sub-genre. Also, you can use it to identify individual bookfluencers in any genre using their reach and engagement as assessment measures. 

You can get multiple tasks done with the same use case

Using the tool is simple, you get your results easily & fast

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Book an introduction now, we'll give you a walkthrough

Just book an introduction and we explain everything step-by-step and at your pace. We provide details and background, dive into the methodology and technology, share implementation best practices and support you along the way towards AI- and data-driven working.

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This is how the use case looks like

  • The full Identify & inspect bookfluencers per genre dashboard allows you to determine the suitability of bookfluencer marketing for a genre, monitor bookfluencer activity in a genre, and identify suitable bookfluencers for a genre.

  • You can filter the data by platform, the origin country of the bookfluencers, the release date of the posts/videos, and the genre of the titles mentioned by bookfluencers.

  • You can see the aggregated reach and engagement of all bookfluencers talking about books in the respective genre. Through this, you can asses whether bookfluencers are a valid marketing channel for your title in question or not.

  • You can even dive into sub-genres for to further detail your search and check bookfluencers talking about titles in any niche market that might be relevant for you

  • Next, you can check the individual influencers in any selected genre or subgenre. You can see their individual aggregated reach and engagement, compare them with each other, and identify those most suitable to your needs.

The use case integrates into your regular work flows

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The tool offers convenient features to save time

Save different views

Once set filters can be saved in individual views. This allows you to define various applications for yourself which you can easily access with one click. You can jump between views, e.g., "Find German TikTok bookfluencers in Romance" and "Find American Youtube bookfluencers in Young Adult"

Subscribe to updates

You can define e-mail subscriptions for any view you saved. The e-mail contains a PDF or screenshot of the dashboard with your selected view. You can choose how often you want to receive those subscription e-mails and manage them at any time. This helps you to get a quick overview "has anything changed"? And if so, jump into the tool to dive deeper.

Share with colleagues

You can share any saved view with other licensed colleagues to collaborate on a project. Start a data-driven conversation, provide argumentation for a request or help them out with their own assignments.

The use case provides you with everything you need

Data scope

We constantly extend our data scope. Depending on the data type, the scope may vary marginally. Currently, we cover the following data scope: 

  • Countries: Germany, United States
  • Titles: All titles generally available
  • Authors: All authors generally available
  • Genres: Children's, Crime, Literature & Fiction, Mystery & Detective, Romance, Science Fiction & Fantasy, Teen & Young Adult, Thriller; all genres are limited to story-telling sub-genres, excluding, e.g., educational materials
  • Genres hierarchy: We provide a three-level genre hierarchy that is adjusted to industry standards across providers and can be individualized in a Custom use case: 
    • Level 1, e.g., "Thrillers"
    • Level 2, e.g., "Thrillers - Supernatural"
    • Level 3, e.g., "Thrillers - Supernatural - Vampires"
  • Data types: Publisher, author, author gender, title, topic, various success metrics, ratings, reviews, price, product variants, popularity (custom use cases include many additional data types depending on individual request)
  • Sources: We collect data from dozens of sources including but not limited to major online shops, review communities, agent communities, individual publishers, distributors, agent and author pages, social media platforms, text aggregators, and industry associations. 
  • Updates: Data is generally updated once per month. Social Media data is updated continuously, aiming for weekly updates. 

    Data quality

    Our data runs through an extensive quality control process. We capture all potential issues in an automated and reliable way. Issues addressed are constantly being updated, since we continuously increase our data quality further, dive deeper into the data and explore more use cases.

    Common issues include misspellings (e.g., Stefen King), different ways of writing names (e.g., H. P. Lovecraft vs. HP Lovecraft), data gaps in our input sources (e.g., no price available), wrong data in our input sources (e.g., miss categorized: "The Gift" in "Gift books" instead of "Thriller"), and many more.  

        Data visualization

        To give access to our data and visualize it, we use a tool called "Tableau"

        Tableau is a well-established tool for precisely our purpose; it focuses on easy handling, a self-explanatory user experience, and provides a lot of helpful material. 

        We guarantee that everyone who can use a computer can use and understand Tableau. 

        Should you struggle - we are here to help, just shoot us a message. 

        Also, there is a lot of guided courses ranging from general introductions to solutions to specific problems available: 

              Updates

              • Updates are generally done on a monthly basis
              • Updates imply a data pull from all available sources
              • Updated data doesn't overwrite previous data but is appended to it, building a transparent timeline and adding value to the data
              • Social media data is continuously updated, aiming for a weekly update circle

                  Success definition

                  We define "success" as a multi-layered metric that is user-centric and consists of two main aspects:
                  • It includes a reader perception component that measures how well a book is received by the readership based on ratings and reviews
                  • It includes an approximation of actual sales based on price, number and value of ratings, reviews, bestseller list entries, and more

                        Experience an exemplary use case (Trend Scouting)

                        Start benefitting now, personally, and as publisher

                        • Sold books

                          Start selling through the right bookfluencers.

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                          Stop wondering whether or not bookfluencer marketing could be a way to go for your next titles or to reactivate your backlist. Stop guessing which influencers could reach the right audience with enough reach and engagement.

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                          Start driving your book sales through hiring the right bookfluencers and track how impactful the investment was in order to optimize your selection continuously.

                        • Robust decisions

                          Talk facts not fractual and individual perceptions.

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                          Stop sharing individual opinions that are based on personal social media feeds influenced my personal web-behavior. Stop making business decisions based on the 5% of information you can manually collect in a realistic timeframe.

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                          Start using current, complete, structured and searchable social media data to make your decisions. Form an educated opinion and then take robust decisions.

                        • Time saving

                          Use the tool for 15 minutes instead of spending an hour on social media.

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                          Stop randomly browsing social media platforms, trying to navigate them with poorly managed hashtags or video descriptions. Stop consuming irrelevant content in hopes of understanding trends, bookfluencers or finding author/title mentions.

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                          Start targetedly working with tailored data that helps you to answer your questions. And then use our direct video links to consume only relevant content.

                        Convince others, use this download presentation

                        Purchase now, and get started right away

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                        Identify & inspect bookfluencers per genre

                        Identify & inspect bookfluencers per genre

                        €3,000.00
                        €3,000.00
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                        What you get

                        Purchasing any Lit-X use case provides you with: 

                        • Access to the use case-specific dashboard via the Lit-X website anytime, from anywhere
                        • All data updates conducted within your subscription period, e.g., monthly updates of all data
                        • Any updates, additions, improvements to the use case-specific dashboard, e.g., new filters, improved design & UX, or new data points
                        • Personal Lit-X customer support via mail, chat, and video calls to solve any issues you might have, to help you get onboarded, and anything else we might be able to help with

                        Pricing table

                        Base price: 250€ / month = 3,000€ / year incl. one seat. Each additional seat costs additional 100€ / month = 1,200€ / year.  

                        # Seats Annual enterprise price Monthly price Avg. price per seat
                        1 3,000 EUR 250 EUR 250 EUR
                        2 4,200 EUR 350 EUR 175 EUR
                        3 5,400 EUR 450 EUR 150 EUR
                        4 6,600 EUR 550 EUR 137 EUR
                        5 7,800 EUR 650 EUR 130 EUR
                        >5 upon request upon request upon request

                        After your order

                        • Firstly, you will receive a confirmation e-mail confirming we received your order.
                        • We then process your order and grant you access to your purchased use case.
                        • As soon as we have processed your order a new link "Your Use Cases" will appear in the top navigation for you. Here, you can access your purchased use case.
                        • Please allow any pop-ups and third party-cookies for our page, to have an optimal single-sign-on (SSO) experience.
                        • When you purchase a standard use case product, you can immediately access your dashboard.
                        • When you purchase a customized product, we'll reach out to you to schedule a call to discuss your individual customization requirements. After the customization, you'll be able to access your product through the same "Your Use Case" link in the top navigation.
                        • You can check whether or not your order has already been processed in your customer account under "Order details".

                         

                            Purchasing conditions

                            • All Lit-X use cases can be purchased as annual subscriptions  
                            • Payments are due at the beginning of the subscription period
                            • You can cancel your subscription for the upcoming subscription period up until the last day of the previous subscription period by yourself through your customer profile
                            • All subscriptions renew themselves automatically after the last subscription period, if not canceled in time 
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